Whether you’re a die-hard sports fan or just enjoy the camaraderie that major sporting events bring, there’s no denying the unique opportunity they present to foster a sense of unity and excitement within your workplace.
We currently find ourselves approaching an exciting lineup of global sports spectacles that could be the key to bringing your team together like never before. From the upcoming Super Bowl LVIII to the UEFA EURO 2024, these events offer a chance to connect colleagues, boost morale and drive employee engagement through fun work-based campaigns.
The Countdown Begins
Mark your calendars for an action-packed 2024 as we gear up for an array of sporting events that promise to captivate audiences worldwide. Here’s a quick look at what’s on the horizon:
🏈 Super Bowl LVIII: 11th February
🏉 Six Nations: 2nd February – 16th March
🏀 March Madness: 19th March – 8th April
⚽ UEFA Euro 2024: 14th June – 14th July
⚽ Copa America 2024: 20th June – 14th July
🥇 2024 Summer Olympics: 26th July – 11th August
Harnessing the Power of Sports for Employee Engagement
Here at The Bot Platform, we’ve witnessed the magic that major sporting events can bring to the workplace. These moments are not just about the games on the field but also about the connections forged among colleagues. We’ve helped our customers create memorable experiences around these events, turning them into opportunities for team building, boosting employee morale and improving employee engagement.
Why focus on employee engagement?
- Gallup Organization found that engaging your employees or your customers generates up to two-and-a-half times the financial gains than if you didn’t invest in engagement.
- Willis Towers Watson discovered that companies with engaged employees enjoy a 19% increase in operating income, and without engagement, operating income decreases by 30%.
- Talent Culture claims that by increasing investment into employee engagement by as little as 10%, company profits can increase by up to $2,400 per employee per year.
These stats show that as well as the obvious impact employee engagement has on the well-being of your employees, it also gives a strong return on investment that could massively impact your bottom line.
Creating Engaging Experiences with Bots
From tournament predictors to interactive games and quizzes, our platform has been the catalyst for a range of engaging activities centered around these major sporting events. Whether your team is into bracket challenges for March Madness or prefers predicting the winners of UEFA Euro 2024, our tools can turn the excitement into a shared experience for your entire workforce.
You can use bots to randomly assign teams to participants to support throughout the tournaments, which in turn could be used to set up office sweepstakes and prize giveaways, adding to the buzz around the office as team members discuss which teams they are supporting and their chances of winning.
What are the benefits of using Bots?
- Easy to scale for large organisations
- Accessible for office-based and frontline staff
- Easy to track participants and send reminders
- Automated nature saves admins huge amounts of time
- Doesn’t involve staff needing to use a new tool or channel
- Drives employee engagement and company culture
- Increases Workplace, Slack and Microsoft Teams channel adoption and usage
Be the Champion of Staff Engagement
If you’re curious to see how bots can elevate your team’s experience during these sporting moments, apply for a free trial today.
Discover firsthand how The Bot Platform can help you seamlessly integrate fun and engagement into your company culture. Let the games begin!
